The challenge
Active Store is a UK D2C brand in the lifestyle and fragrance space. With GBP 40,000 per month running through Google Shopping, the mandate was meaningful revenue growth without letting ROAS slip on a substantial investment.
What we did
We managed Google Shopping at scale across the full catalogue, rebuilt the product feed to lift visibility and Shopping quality scores, refined bid strategy against target ROAS thresholds, and ran quarterly business reviews against revenue rather than platform metrics.
The results
- 20% quarter on quarter revenue growth
- ROAS improved to 4x from a 2.7x baseline
- GBP 482,000 in spend managed across the engagement